PostEaseA workable starting set
A reasonable mix for most accounts:
- A specific, genuine opinion on something happening in your field
- A behind-the-scenes note about ongoing work
- A useful tip or resource genuinely relevant to your niche
- A direct reply or addition to another account's post, planned into the mix rather than left as an occasional afterthought
Frame pillars around what a custom feed would want
Since discovery leans heavily on topic-specific custom feeds, it helps to think about each pillar in terms of which existing feed it would fit. A pillar with no obvious feed home is more likely to be seen only by existing followers than discovered by anyone new.