Best social media schedulers for agencies

The short answer

An agency needs a scheduler that keeps each client separate, lets the right people work on each one, publishes to every platform the clients use, and makes reporting quick. The number that decides the bill is usually channels: ten clients on four platforms each is forty channels, and most entry plans cap far fewer.

The table below compares twenty-two schedulers by their entry plan’s channel cap, read from each vendor’s pricing page on the date shown. Entry plans are rarely what an agency buys, so use the table to see how each tool counts, then check its higher plans for the number you need. PostEase, which publishes this comparison, has no channel cap on any plan.

Schedulers by channel cap

Each row is the vendor’s cheapest plan and the channel limit it states, in its own words. Prices are left out on purpose: they change often and differ by billing period and currency.

What an agency needs

Running many brands at once changes what matters most:

• Separation: each client’s channels, posts, media and inbox apart from every other client’s, so nothing posts to the wrong account.
• Roles: who can draft, who can publish, and who can only view, per client.
• Approvals: a step where the client or a lead signs off before a post is scheduled.
• One inbox per client, so replies come from the right brand.
• Reporting: each client’s results per post, ready to share without rebuilding a spreadsheet every month.
• Bulk scheduling and import, for onboarding a client’s existing calendar quickly.

How tools count clients

Schedulers count in different units: channels or social accounts, profiles, brands, or workspaces. A plan capped at “1 brand” and one capped at “3 channels” are not comparable until you translate both into your client list. Write down each client’s accounts, count them in each tool’s unit, and compare at the size you expect to be in a year.

How PostEase compares, honestly

PostEase has no channel cap on any plan. Each brand gets its own workspace, with its own channels, calendar, inbox, media and members, and you switch between them from one menu. Every workspace is its own trial and its own bill, so cost grows by client, not by account. Pro, at $39 a month per workspace, adds bulk and CSV scheduling and the developer API to everything in Creator. YouTube, X, LinkedIn (personal profile), Pinterest, Bluesky, WordPress, and TikTok publishing are live today; Instagram, Facebook, and Threads are pending each platform's own API approval.

There is no client approval step yet; teammates in a workspace see every draft on its calendar before it is scheduled. If approvals are central to how you work with clients, weigh that. If you want each client separate, every channel included, and scheduling, the inbox, video editing and a link-in-bio page per client, PostEase is built for that.

Onboarding a new client

A first week with a new client, in one workspace:

• Create the client’s workspace and invite the people who will work on it, each with a role.
• Connect the client’s accounts, and fill in their brand kit: name, colours, logo.
• Import their existing scheduled posts from a CSV, mapping the columns once.
• Plan the first month on the calendar and schedule the first two weeks.
• After a month, share each post’s results against the client’s own median.

Questions

Sources

1. Buffer, Buffer pricing, October 2026.
2. Metricool, Metricool pricing, October 2026.
3. Hootsuite, Hootsuite pricing, October 2026.
4. Sprout Social, Sprout Social pricing, October 2026.
5. SocialBee, SocialBee pricing, October 2026.
6. Loomly, Loomly pricing, October 2026.
7. Vista Social, Vista Social pricing, October 2026.
8. Agorapulse, Agorapulse pricing, October 2026.
9. ContentStudio, ContentStudio pricing, October 2026.
10. SocialPilot, SocialPilot pricing, October 2026.
11. Zoho Social, Zoho Social pricing, October 2026.
12. Iconosquare, Iconosquare pricing, October 2026.
13. MeetEdgar, MeetEdgar pricing, October 2026.
14. Statusbrew, Statusbrew pricing, October 2026.
15. Kontentino, Kontentino pricing, October 2026.
16. Missinglettr, Missinglettr pricing, October 2026.
17. Sendible, Sendible pricing, October 2026.
18. RecurPost, RecurPost pricing, October 2026.
19. eClincher, eClincher pricing, October 2026.
20. Onlypult, Onlypult pricing, October 2026.
21. Social Champ, Social Champ pricing, October 2026.
22. Publer, Publer pricing, October 2026.