The short answer
Make image Pins 2:3, 1000 × 1500 pixels, which is what Pinterest recommends; taller Pins might get cut off in people’s feeds. Images can be PNG, JPEG, BMP, TIFF or WebP, up to 20 MB from a computer.
Video Pins can be 4 seconds to 5 minutes long, and Pinterest recommends 9:16 at 1080 × 1920. A Pin’s title can be up to 100 characters and its description up to 800.
Every limit, at a glance
These are Pinterest’s own numbers, from its Help Centre and developer documentation.
| What | Limit | Recommended |
|---|---|---|
| Image Pin shape | Taller than 2:3 may be cut off in feeds | 2:3, 1000 × 1500 |
| Image file | PNG, JPEG, BMP, TIFF or WebP | PNG or JPEG |
| Image file size | Up to 20 MB from a computer | |
| Video Pin length | 4 seconds to 5 minutes | |
| Video Pin shape | 9:16, 1:2, 2:3, 3:4, 4:5 or 1:1 | 9:16, 1080 × 1920 |
| Video file | MP4 or M4V from a computer; MP4, MOV or M4V from the app | MP4 |
| Title | Up to 100 characters | Put the subject first |
| Description | Up to 800 characters | |
| Alt text | Up to 500 characters |
Image Pins: why 2:3
Pinterest’s feed is a grid of columns, so every Pin has the same width and its height is set by its shape. A 2:3 Pin is taller than it is wide, which gives it more room in the grid than a square, without being so tall that Pinterest trims it. Pinterest says Pins with a shape taller than 2:3 might get cut off in feeds.
| Shape | Upload at | In the feed |
|---|---|---|
| 2:3 | 1000 × 1500 | Recommended |
| 1:1 | 1000 × 1000 | Shown in full, smaller |
| Taller than 2:3 | For example 1000 × 2100 | Might be cut off |
Video Pins
A video Pin can be 4 seconds to 5 minutes long. Pinterest recommends 9:16 at 1080 × 1920, and also accepts 1:2, 2:3, 3:4, 4:5 and 1:1. From a computer upload MP4 or M4V; the app also takes MOV. Pinterest’s separate limits for video ads are longer, up to 15 minutes and 2 GB, but those apply to paid placements.
Titles, descriptions and alt text
A title can be up to 100 characters; put the subject first, since a title may be shortened on smaller screens. A description can be up to 800 characters, so there is room to describe the Pin in the words people search for. Alt text, up to 500 characters through Pinterest’s API, describes the image for people using screen readers.
Questions
What is the best size for a Pinterest Pin?
1000 × 1500 pixels, a 2:3 shape, which Pinterest recommends. Taller Pins might be cut off in feeds.
How long can a Pinterest video Pin be?
4 seconds to 5 minutes for a video Pin. Video ads can run longer, up to 15 minutes.
What is the Pinterest description character limit?
800 characters, according to Pinterest’s Pin specs and its Create Pin API. Titles can be up to 100.
What is the maximum image file size on Pinterest?
20 MB when uploading from a computer.
Sources
- Pinterest, Review Pin specs, checked October 2026.
- Pinterest, Review ad specs, checked October 2026.
- Pinterest, Create Pin, Pinterest API v5, checked October 2026.