PostEaseThe short answer
LinkedIn Live is live video streamed to your LinkedIn profile or Page, usually announced in advance as a Live Event that people can sign up for. Anyone can watch; to broadcast, a member or Page has to meet LinkedIn’s access criteria.
You do not go live from inside LinkedIn. LinkedIn’s Help Center is direct about it: “You cannot stream directly from LinkedIn. A streaming tool is needed to broadcast LinkedIn Lives (Video).” Its preferred third-party broadcast tools include Restream, Socialive, StreamYard and Switcher.
Who can broadcast
There is no application form. LinkedIn checks these criteria when you try to create a live event:
| Criterion | What LinkedIn requires |
|---|---|
| Audience | More than 150 followers and/or connections to be evaluated |
| Account age | The account or Page created at least 30 days ago |
| Standing | A good-standing record under the Professional Community Policies |
| Location | Not available for members and Pages based in mainland China |
| Premium | Not required: all members and Page admins can qualify |
Getting access
Access is checked when you try. Create an event on LinkedIn: if you qualify, LinkedIn Live appears in the Event format dropdown; if not, it does not appear. Or create an event in one of the preferred broadcast tools, which tells you immediately whether your profile or Page has access. For a Page, switch the organizer to that Page to trigger its review.
Scheduling a Live Event
Scheduling ahead builds an audience. From LinkedIn’s page on scheduling from a broadcast tool:
| What | How it works |
|---|---|
| Announcement | A public Live Event post on your profile or Page that turns into the live video when you start |
| Attendees | People who click Attend get reminders three days and 15 minutes before |
| Going live | Attendees and a subset of your followers are notified |
| Start window | From 15 minutes before to two hours after the scheduled time; otherwise the event shows as cancelled |
| Lead time | LinkedIn recommends scheduling at least two weeks ahead |
| Banner | A 16:9 image is recommended |
During and after
LinkedIn’s broadcasting FAQ adds practical limits:
- Run for at least 10 minutes to gather an audience; the maximum is four hours.
- Stream in real time: LinkedIn discourages pre-recorded content.
- Some broadcast tools can stream to LinkedIn and another platform at once.
- When it ends, the stream stays on your feed as a video marked “Previously recorded live”.
- Edits or cancellations to the event must also be made in your broadcast tool.
LinkedIn Live and PostEase
PostEase schedules LinkedIn posts to your personal profile, so the posts around a Live, the reminder the day before and the replay link afterwards, can go out on time beside every other platform. The stream itself runs through a broadcast tool. YouTube, X, LinkedIn (personal profile), Pinterest, Bluesky, and WordPress publishing are live today; Instagram, TikTok, Facebook, and Threads are pending each platform's own API approval.
Questions
How many followers do you need for LinkedIn Live?
More than 150 followers and/or connections to be evaluated, plus an account at least 30 days old in good standing.
Can you go live directly from the LinkedIn app?
No. LinkedIn says a streaming tool is needed to broadcast a LinkedIn Live.
How long can a LinkedIn Live be?
Up to four hours. LinkedIn recommends at least 10 minutes to gather an audience.
Do you need LinkedIn Premium to go live?
No. All members and Page admins can get access if they meet the criteria.
Sources
- LinkedIn, Create and host LinkedIn Live: Access criteria, checked October 2026.
- LinkedIn, LinkedIn Live video broadcasting FAQ, checked October 2026.
- LinkedIn, Schedule your LinkedIn Live event from a third-party broadcast tool, checked October 2026.