GlossaryPublished

What is the Add Yours sticker?

Add Yours is a prompt on Instagram and TikTok that others answer with their own post, credited to whoever started it. How it works on each, and how to use it.

The short answer

Add Yours is a prompt you put on a post that invites other people to answer it with a post of their own. Instagram’s Help Center says the sticker “allows you to interact with others on Instagram by writing or responding to a prompt,” on stories and reels; TikTok offers the same idea, which it calls Add Yours, on photos and videos.

On Instagram, each answer carries a “Started by” credit showing who began the prompt, so a prompt others take up puts your name in front of their viewers.

Instagram and TikTok side by side

From each platform’s help pages:

The Add Yours prompt on Instagram and TikTok, from Instagram Help and TikTok Help, checked November 2026
QuestionInstagramTikTok
Where it goesStories and reelsPhoto and video posts
How to add itStickers, then Add Yours; write a prompt or pick a suggested oneAdd Yours on the editing screen, or Stickers, then Add Yours
Who can answerAnyone who sees it; answers show to their own audienceAnyone on TikTok; prompts are visible to everyone
CreditA “Started by” credit, which you can hideNot described on TikTok’s help page
NotificationsWhen someone adds to your prompt, unless turned offInbox notifications when someone responds
Removing itDelete the story or reelThe button can’t be removed after posting; change privacy or delete the post

Instagram’s Add Yours Template

Instagram also has an Add Yours Template sticker for stories. It pins GIFs, text or images to the prompt, so everyone who uses your template starts from the same layout and adds their own photo. People can find trending templates in the Templates browser, under Trending or International hits. Instagram notes template stories may be shared to Facebook, and deleting a template removes it from both apps.

Privacy and credit

Answers follow each person’s own settings. A few rules from the help pages:

Who sees what with Add Yours, from Instagram Help and TikTok Help, checked November 2026
SituationWhat happens
Your account is private (Instagram)Only your followers see what you added, and people who don’t follow you can’t see you started a prompt
You shared to Close Friends (Instagram)People outside the list can’t see you started it
You answer a prompt (TikTok)You can change your post’s privacy if you don’t want everyone to see it
A popular topic (TikTok)TikTok may add an Add Yours button to your post, and tells you when it does

Using it well

Because answers spread a prompt to other people’s audiences, it is worth writing carefully:

  • Ask for something anyone can show in one photo or a few seconds: a desk, a first attempt, a favourite tool.
  • Answer your own prompt first, so people see what you mean.
  • Join prompts in your niche, which puts your post on a page people are already browsing.
  • Keep a prompt free of anything you would not want reposted widely; on TikTok the button stays once posted.

Questions

How do you add the Add Yours sticker on Instagram?

When creating a story or reel, tap Stickers at the top, choose Add Yours, write a prompt or pick a suggested one, then tap Done.

Can you remove Add Yours from a TikTok after posting?

No. TikTok says the Add Yours button can’t be deleted from a published post; you can change the post’s privacy or delete it.

Can I hide that I started an Add Yours prompt?

On Instagram, yes: use Options on your story or reel to hide your username from the “Started by” credit.

Sources

  1. Instagram, Add Yours sticker on Instagram, checked November 2026.
  2. Instagram, Add Yours Template on Instagram, checked November 2026.
  3. TikTok, Add Yours, checked November 2026.

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